You're reading this post because you're interested in email marketing and if you think email marketing is just something that you're going to launch at the beginning of the funnel, you're mistaken.
Because you're going to lose a great ton of your customers. If you don't have a properly configured and properly well set up and nicely outlay email marketing at every step of your funnel and even after the purchase tab.
This post is about Confirmation Emails and their importance. I'm sure you do really well to attract your target audience to make them go down the funnel and finally make a purchase.
But what happens next? so, imagine you find a website, where you can buy a nice pair of jeans. So, what you do, you grab your credit card, you enter all the information, you place the order and you click the buy button, but then you don't get any confirmation.
So, like you're waiting for 10 minutes now email, 15 minutes not even a call, 20 minutes you already start thinking that you are scammed. So, what do you do next? you lose a customer.
Well, of course, I'm sure your customer will get a pair of jeans, but they are impressed and their experience is already pretty much spoiled and they aren't less likely to get back to you and order another pair of nice pair of jeans.
What Is A Confirmation Email In Email Marketing?
A confirmation email is an automatic email that is sent straight after you received the payment from your customer and straight after your customer hits the buy button.
While the information in the confirmation email is pretty much simple something like "Hey, Thank you we received your order. That's our next procedure. We're going to pack it. We're going to send in here, is your tracking code, etc." Well sounds pretty much familiar right.
But today I'm going to help you design a nice confirmation email and actually I have a Top Confirmation Emails Template provider list for you.
Confirmation Email has three obvious Advantages
Both for you and for your customers
1. Of course the number one thing is that it reduces the anxiety after the purchase. So, your customer support doesn't get annoying calls or angry emails and your customer is just happily sitting on the couch reading your email and already waiting for the courier to bring the pair of jeans.
2. You're also going to deliver the right information to your customer. You are going to show them your thanks for the order. You're going to just make them feel important like they have purchased a nice pair of jeans and there the desired customer and they're going to look so nice, in the pair of jeans, they've just ordered. So don't forget about their emotions because purchasing processes are all about emotions and a confirmation email is also a way to make sure everything is nice.
3. What's more. You're also going to use a confirmation email for telling your customers about the next possible steps. Well, the delivery information or they're going to receive a call from your operators to get informed about the order status or probably are also going to let them know about some more options to purchase. A T-shirt that matches really nice a pair of jeans, they've purchased or sneakers or hat or whatever is in your store.
Types of Confirmation Emails
So, actually confirmation emails have a variety of things you can add into And we can actually put the confirmation emails into big blocks of confirmation emails.
1. Order confirmation emails
Well, the emails that are going to be received once the online order is done, So that's where you're going to include the information about the delivery, the information about the payment received, Just the information about the next steps. So, your customer knows "Hey that shop knows they have got my money, they see my order and they're going to deliver it soon."
2. Booking Confirmation Email
If I have a hotel or just some booking system that you need to have for getting your customers. You're also going to launch a view of the booking confirmation email with the date, with the status, and with some information about the rooms, probably.
3. Registration Confirmation Email
If you're having some events either online or offline. You're going to send the registration confirmation email. It actually helps your audience. Keep all the information about the event in one place in the email box and they can open it whenever they need it.
So, that's where you're going to place the date the type of the event, and probably the link if that's online or let them know about the place, where it's going to happen.
4. Subscription Confirmation Email
One more type of email that companies also need to have according to the privacy policy. Is the subscription confirmation. So, once your traffic starts getting into the funnel and you start making your list of emails, you're going to collect emails and you're going to send them confirmation like "Hey, Thank you for subscribing to our Newsletter. See you soon." and that's going to be also a pretty nicely designed email because you're going to also give them some more information about your company, your products, your services.
Perfect so now it is time to grab your present.
Best Confirmation Email Templates companies List
Here are some popular email marketing companies that are providing the best Email Confirmation templates. So, you can check this list and grab your best templates of confirmation emails.
- MailChimp
- Pabbly
- AWeber
- Mailigen
- Ontraport
- Benchmark
- Automizy
- SendPulse
- MoonMail
- ConvertKit
- Omnisend
- Gist
- HubSpot
- Sendinblue
- Moosend
- Mailerlite
- GetResponse
- Campaign Monitor
Conclusion
You're going to send it to your customers. So those are templates, you can configure them, you can adapt them to your business, you can alter it a bit but still, you have the text, you have the layout, you have everything and you can launch it straight away.
So, go and find the confirmation email you still don't have, unfortunately, but you can change this situation within the snap of the finger.
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